Identify customers and generate selling opportunities
Course Purpose Identifying potential customers involves recognising individuals or entities who may be interested in a product or service. Generating selling opportunities includes actively creating situations or scenarios where a sale could occur. What you’ll learn This unit standard is …
Overview
Course Purpose
Identifying potential customers involves recognising individuals or entities who may be interested in a product or service. Generating selling opportunities includes actively creating situations or scenarios where a sale could occur.
What you’ll learn
This unit standard is intended for learners who will review the existing client/customer base and identify potential customers using a range of research and resource methods: Thereby generating selling opportunities. Contact all clients/customers in a professional manner, handling any objections and/or requests efficiently: Evaluate and record responses for future reference. On achievement of this unit standard, the learner will be able to identify potential customers, generate selling opportunity and respond to sales opportunities.
Duration: 1 Day
Curriculum
Curriculum
- 3 Sections
- 12 Lessons
- 1 Day
- Unit 1: Identify potential customersASSESSMENT CRITERIA4
- 0.0Potential customers are identified using standard research methods
- 0.1Sales leads are gathered from a range of sources in accordance with company procedures
- 0.2Communication channels are established with purchasing decision-makers
- 0.3Existing and potential customer base is reviewed to determine new selling opportunities according to company procedures
- Unit 2: Generate selling opportunitiesASSESSMENT CRITERIA5
- 0.0Sales leads are pursued in accordance with company procedures
- 0.1The procedure to contact potential is explained according to standard company policies and procedures
- 0.2The procedure to relay information relating to a service or product to a customer is described in accordance with company policies and procedures
- 0.3Future interactions with the customer are agreed upon according to company policies and procedures
- 0.4Customer objections or requests for information are dealt with in accordance with company procedures
- Unit 3: Respond to sales opportunitiesASSESSMENT CRITERIA3
Requirements
- Grade 11
- NQF Level 3
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Course Features
- Lectures 12
- Quiz 0
- Duration 1 day
- Skill level All levels
- Language English
- Students 1320
- Assessments Yes