What is Brand Mix Elements ?
Branding is one of the most important aspects of any business, large or small, retail or business-to-business (B2B). An effective brand strategy gives you a major edge in increasingly competitive markets. What exactly does "branding" mean? How does it affect a business like yours?
A brand resides in the mind of the consumers. It involves creating mental structures and help customers organize their knowledge about the products and services in a way that helps their decision-making. The concept of branding is applicable wherever customers have choice. Branding can be applied to physical goods, places, services, people, non-profit organisations and ideas or concepts.
Brand Mix Elements
This course motivates me to do better and I would like to register for more such courses.
eLearning.co.za taught me so many new things. I did a few courses and would definitely do more.
- Email for notifications and communication
- Internet connection
- PDF viewer (e.g ADOBE Acrobat)
- Microsoft Word for notes
- A web browser
What other related courses are offered?
We provide a variety of courses, from computer studies to leadership and softskills courses.
The following are our most popular courses:
What a great course! Thank you for the great presentation.
Job Market Prospects
This course is desired in many companies.
What other people are saying:
How long does it take to complete?
How much does it cost?
Unit 1- Factors influencing branding
1. (incl. 1.1) Factors influencing branding
1.2 Terminology used in the brand mix
1.3 Elements of the brand mix
1.4 The purpose of branding goods
Unit 2- Brand familiarity
2. (incl. 2.1 & 2.2) Brand familiarity
2.3 The characteristics of a good brand name
It takes between 4 days and 2 weeks, depending on your speed.
only R 50 (incl VAT)